This is an article I contributed to. It will be posted tomorrow in Full Sail’s Student Portal (sorry, it’s password-protected). The reference to the purchase of the iPod Video is not mine: it was the other contributor who bought it!
The image it is going along with was designed by Mat Giordan0.
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I couldn’t help myself anymore. I bought an iPod Video over Spring Break. After I was done copying all of my music, I decided to search for some video podcasts to watch on it as well. Without realizing it, I had joined a growing community that is further threatening the business model that the major TV networks are based on. First it was Digital Video Recorders. Now Video Blogs (or Vlogs, as they are known on the Web) are dragging people’s short attention span and giving everyone with a low tolerance for commercials a new reason to stare away from the big screen.
The first person to actually create a Vlog was Adrian Miles, in late 2000. At the time, the idea wasn’t something that the general public was interested in, or had been educated about, nor were there enough high-speed connections around to create a large enough market for this bandwidth-hungry content form. By 2004, technology had finally reached a level where Vlogs were easy to produce and distribute, with the iPod Video as the piece of hardware most responsible for creating the Vlogging craze.
From tech news to comedy, Vlogs like Amanda Congdon’s Rocketboom, Kevin Rose’s Diggnation and AskANinja.com rank at the top of the Video Blog crop, available in multiple formats for on-screen viewing or to take along in your iPod or phone. Some of the sites serve their own video content while others resort to existing aggregators such as Current TV, YouTube, and Google Video. These sites allow users to upload almost any type of videos (minus porn of course) and share them with the rest of the Net.
How Do Vlogs Work?
The concept is similar to that of a blog, but using video instead of text- (and image-based) posts alone. The Vlogger needs a few extra pieces of hardware: a camera and (preferably) a dedicated microphone separate from the one most cameras have. Extra lights help: forget about the dim-lit webcam shot where you can barely see the person’s face if you are going to get serious about this.
Once you’ve shot your video, you need to compress it and make it available for viewing. Pre-loaded software in Macs (iMovie) and PC machines (Windows Movie Maker) does the trick of getting movie size down to a reasonable point (except, of course, if you want to go pro, which may cost you more to get the better video encoders). For serving the movies, if you use your own hosting, you will need a VERY decent amount of server space over time, if you are to post a 30-40 MB video every other day. So, the inexpensive route is to go with YouTube or other video aggregators, like many of the most successful blogs do today, and embed the video in your blog using the HTML code they provide you with.
At the end of the day, when all technology questions have been answered, there is no substitute for a good story to be told… so your writing skills from your blogging days and your creativity will still remain essential. (Or, at the very least, you must be entertaining.) Proof of this is the success achieved by the Two Chinese Boys whose lip-sync performance of “I Want It That Way” and other songs have earned them world recognition and the über-famous “MySpace – The Movie” by David Lehre.
In the meantime, until you start your own video blog, if you have a favorite site or video podcast you want to share, post about it here.